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Critical Alignment Model for Leaders With Remi Pearson

Before you solve the problem, make sure you’re solving the right one.

A project keeps slipping. Someone isn’t performing. Your team agrees in the meeting, then returns to doing things the way they’ve always done them. You can see that something needs to change … working out exactly what to change is where leadership gets interesting.

The Critical Alignment Model gives you a practical framework for assessing what’s happening, comparing it with what excellence would look like, and deciding where to intervene.

Use it to make decisions, design projects, lead teams, manage performance and bring structure to your work with clients.

Critical Alignment Model for Leaders by Remi Pearson, a dark cloth-bound book with a gold ring and stone sphere on the cover

Nine videos with Remi • Workbooks • Practical examples • Downloadable transcripts • Free Mini Profiler access

$79AUD + GST

$86.90 AUD including GST

One payment. Self-paced. Immediate access.

Get Critical Alignment Model for Leaders

How much effort goes into fixing something you haven’t accurately assessed?

A leader sends someone to training when expectations were never clear. A business introduces another system while people work towards different priorities. A project gets more meetings, yet nobody has established what success means.

Each response can sound reasonable. Whether it helps depends on what the situation actually needs.

CAM gives you somewhere to look beyond your first interpretation. You can compare what exists with what would support the result you want.

A framework for recognising what excellence requires.

  1. Purpose

    What is this for? What result are we working towards, and why does it matter?
    Purpose gives your assessment its direction.

  2. Environment

    What context and conditions will support that purpose?
    Examine direction, culture, values and standards.

  3. Structure

    How does this need to be designed?
    Examine roles, responsibilities, systems, resources and how the elements fit together.

  4. Implementation

    What needs to happen in practice?
    Examine execution, priorities, follow-through and evidence of progress.

  5. People

    What do people need to contribute successfully?
    Consider capability, communication, relationships, support and accountability.

Environment and Structure sit above the line. Implementation and People sit below it.
Learn how the dimensions influence one another.

A benchmark for your decisions.

Which part of leadership do you naturally bring?

Some people see where an organisation needs to go. Some design the framework. Others get things moving, while others notice what is happening between people.

  • The Visionary | Environment

    Holds the wider context and direction, keeping culture and values in view.

  • The Architect | Structure

    Designs how the work will function, giving an intention a framework that supports it.

  • The Dynamo | Implementation

    Brings movement and execution, translating decisions into what gets done.

  • The Collaborator | People

    Attends to the people and relationships through which the work happens.

These archetypes help you notice which contributions are present and which need strengthening. Assess what the situation needs beyond your preferred response.

What you’ll be able to do

  • Assess a situation with greater accuracy.
  • Define what good would actually look like.
  • Compare current practice with that benchmark.
  • Make decisions you can explain.
  • Design projects with a coherent foundation.
  • Bring clarity to performance conversations.
  • Facilitate with a deliberate structure.
  • Apply the framework across different contexts.
Learn to assess the whole situation

$79AUD + GST

$86.90 AUD including GST

Imagine you’re planning a facilitation day with your team.

Without a framework, you might collect activities, prepare some slides and hope the day produces a useful conversation. People could enjoy it. You might still struggle to say what it changed or how the discussion will translate into their work.

With CAM, begin by establishing the purpose. What needs to be different because the day happened?

  • Environment

    Assess the context, relevant values and standards you want to bring into the room.

  • Structure

    Design the sequence and format so the activities contribute to the purpose.

  • Implementation

    Plan how the day will run and how agreed actions will be carried forward.

  • People

    Consider who is involved, what they need and how they will contribute.

Together, the dimensions provide a complete framework for the day and a way to review whether it achieved what you intended.

For people whose work requires sound judgement.

Business owners • Leaders • Managers • Consultants • Coaches • Speakers • Trainers • Facilitators • Product designers • Project managers

CAM is cross-contextual and content-free. Bring different situations to the same framework. The questions and answers become specific to your work.

You can apply what you learn in paid professional work, including client conversations, project planning and facilitation.

No prior knowledge of CAM required.

Your nine-video program

  1. Introduction

    Meet the framework and its applications in leadership and professional work.

  2. Overview of the whole model

    See how the five dimensions fit together, including above and below the line.

  3. Purpose

    Establish what you are trying to achieve and use it to guide your assessment.

  4. Environment

    Explore context, culture, values and standards. The contribution of the Visionary.

  5. Structure

    Examine how work needs to be designed and supported. The contribution of the Architect.

  6. Implementation

    Bring the framework into execution and progress. The contribution of the Dynamo.

  7. People

    Assess what people need to contribute successfully. The contribution of the Collaborator.

  8. How the dimensions interact

    Examine how a change in one area affects the others.

  9. Conclusion and applying the model

    Bring your learning together and apply CAM to a real situation.

Also included

Workbooks • Practical examples • Downloadable video transcripts
Access to the free CAM Mini Profiler, also available separately at no cost.

Get immediate access

$79AUD + GST

$86.90 AUD including GST

One payment. Self-paced.

Learn it with the woman who created it.

I’m Remi Pearson, founder of The Coaching Institute and creator of the Critical Alignment Model.

I started my business cold-calling from my bedroom and built a company that turned over more than $200 million across twenty-three years, before exiting in 2024.

CAM was a framework I used in that work. It gave me a way to examine a situation, establish what excellence required and identify where our current approach fell short.

In this program, I’ll teach you the model and show you how to apply it. You’ll have a framework you can return to when the situation changes or your first answer needs a closer look.

Questions before you begin

Is this live or self-paced?
Self-paced recorded videos.Immediate access after purchase.
What is included?
Nine videos, workbooks, examples, transcripts and free Mini Profiler access.
Can I use it with paying clients?
Yes, including consulting, coaching, training and facilitation.
Is this a subscription?
No. $79 AUD + GST.$86.90 AUD including GST.One payment.
Does it teach Purpose?
Yes, within the overview and in a dedicated video.
What about refunds?
No change-of-mind refunds for this immediate-access digital product.Applicable consumer rights remain unaffected.
Critical Alignment Model for Leaders by Remi Pearson, with its workbook pages

Critical Alignment Model for Leaders

With Remi Pearson

Nine videos • Workbooks • Practical examples • Downloadable transcripts • Free Mini Profiler access

$79AUD + GST

$86.90 AUD including GST

One payment. Self-paced. Immediate access.

Coming soon